-From looking
at exiting products show some colour swatches of successful colour schemes
and decide on the colour scheme you will use for you product and explain your
choice.
-Choose a
variety of name ideas (at least 12) for you magazine and explain your choices.
State what your final choice is for the name of your magazine and the reasons
for this.
-From looking
at existing products state a variety of cover stories and content features
that you think will appeal to your target audience.
Some successful colour schemes Here's the photoshop template I created and used to make the graphics bellow, I found photos of 3 major magazine covers online, and then used the online application palettefx.com to create an overall, non bias computer generated colour scheme of the magazine. The online software finds harmonious colour chords based on the spectrum of colours that make up the magazine, including the text, main photo and any other graphics.       The cover is sampled using a unique algorithm developed by graphic designers and a colour palette is created "with a diverse sampling of vibrant hues". The colour pallets are then put behind three main colours that I thought stood out the most. With the two Rolling Stone magazines, I used the text to find the three colours, and with the other 4 magazines, I looked at the picture overall, and picked out the three colours that I thought stood out to me the most. I found that a black and white appeared a lot, and this was mainly due to the text, but also red, yellow and a lot of pastel/tertiary colours were also used, these came mostly from the skin tones and clothing worn by the models. My magazine will incorporate a Red and Black colour scheme. As my magazine is going to be a Punk Rock magazine, the Kerrang colour scheme is important (as it's a similar magazine), I need to look at that for inspiration on what should be my third colour. Kerrang uses yellow, which is a bold primary colour. I obviously want my magazine to differ, so I used Adobe's Colour Wheel online software to help choose the third colour. I used the Triad, Complimentary and Compound colour rule settings to find an overall colour scheme for my magazine.     So from these colour schemes, my options for the third colour are: Orange, Green, Cyan Blue or Yellow. I'd also use white for text, but I'm not including this as one of my main three colours. My favourite colour scheme is the last picture (so: Red, Yellow, Cyan Blue, Black and White), but I'm going to experiment with all of them when I get onto actually designing the cover. Name IdeasI've decided that I'm going to create a Punk/Punk Rock magazine, I made this decision based on the data I received in the survey I created. I've generated a list of name ideas that are derived from jargon and other words associated with this genre of music.I really like how 'Rolling Stone' is a play on words, from 'Rock and Roll', so I'd really like to have a magazine name which has some sort of similar twist. I did a lot of research to find words that either reflected Punk Rock ideologies, are common jargon/lingo of the genre, or that had connotations connected to the genre or the people that produce/consume the genre's music. Although the list I found seemed infinite, the best I found were: - Rockabye (Explained in 'Top Picks' section) - Punk Rock (Self Explanatory) - Anarcho (Punk Rock has archaistic ideologies, Anarcho is also a sub genre) - Riot (Terminology associated with Punk Rock's anarchistic conventions and ideologies) - Youth Rock (Punk Rock is all about youth revolt) - ProtoPunk (Prototype being individual, also genre that influenced modern Punk music) - Savage (Fierce, Violent, Uncontrollable - all conventions of a Punk's persona) - Nihilist (Rejection of morals/religion - believing life is meaningless - Very Punk) - Patch (Conventionally, Punk's wore jackets with 'patches' on - connotes strength) TOP PICKSRockabye
Rockabye is a word almost everyone knows due to it's use in the nursery rhyme "Rockabye Baby," I really like the twist this has and the contrast in connotations it would provide when it entitles a punk/rock music magazine. The fact it has "Rock" in the name is an obvious indicator that the magazine is a Rock magazine. It also has the same first two syllables and 6 letters as Rockabilly, which was the earliest form of Rock and Roll - the words are connected by rockabye reminding people of childhood, early life; and rockabilly reminding people of early rock and roll. The nursery rhyme is the foundation of music for many people, so this name could symbolise the foundation of Punk/Rock for them too.
Savage
Savage is a short and snappy magazine title. Fierce, Violent and Uncontrollable, represents the stereotypical Punk. Savage is also common slang used by youth to denote something amazing, or someone that "just doesn't care", both of these things may be descriptors of a famous Punk, in the opinion of a Punk fan.
Conclusion
To decide which name to use, I surveys a small focus group of 20 people, and asked which name of magazine they would most likely buy, knowing it was a Punk Rock music magazine.
The results were:
17 people preferred Savage
03 people preferred Rockabye
Therefore I'm going to call my magazine Savage
To see how I made the logo "Savage" for my magazine, click here. Feature Story IdeasCurrent feature storiesI looked at an array of different Punk/Rock magazine covers to find some cover stories, so that I could try and spot some trends within the genre's magazines.
Current PromotionsI also looked at the promotions these magazines were running, and how they presented them on the cover 
So it looks like the most popular promotions that magazines offer is free posters, now obviously this is a convention and a proven selling tactic, I think a free T shirt would be more appealing, as less magazines offer this, and it's more valuable. This is also a good way to publicise the magazine, as people would wear the tshirt with the magazines Logo on.
Featured Artists
I looked at the artists featured on the front cover of the magazines, and the reoccurring ones were:
PARAMORE
  
BRING ME THE HORIZON
  
ENTER SHAKARI
  
The Others Included (but not limited to):
Cover Story Ideas
In order to get the latest news on the main three artists, Paramore, Bring Me The Horizon and Enter Shakari, I utilised Google's 'News Search' function, and found a couple of the current top stories surrounding the artists.
   
Rock on The Range Rock on The Range is a rock music festival taking place in May of 2016 in Columbus, Ohio, America. Some of the biggest names in rock will be performing there, These include:
Possible story ideas for my magazine:
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Thursday, 1 October 2015
Colour scheme ideas, Name Ideas and Feature Story Ideas
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